Fight Malaria, Fashionably
Today, London-based designer Markus Lupfer unveiled his limited-edition Malaria No More ‘net dress’ for the UK online fashion store ASOS.
The elegant, ready-to-wear party piece embodies Lupfer’s talent for artfully recreating everyday classics. It is fitted to the knee in midnight blue jersey underlay, topped with black tulle netting that forms an oversized shoulder bow to promote the use of mosquito nets in the fight against malaria.
“I was inspired by Malaria No More UK’s mission and the simplicity of the project,” said Lupfer. “As a fabric, netting is strong and surprisingly versatile and I am pleased to see the net finish works on this piece, a somewhat experimental take on a little black dress!”
All proceeds from the dress will support Malaria No More UK’s efforts to combat the disease in sub Saharan Africa. This is ASOS’s second product for Malaria No More UK, following the success of Stephen Webster’s limited edition Mosquito ring in autumn 2009, which sold out in record time and was worn by Victoria Beckham.
Sadly, the net dress is only on sale in the UK—which means those of us in the US will need to wait for this amazing design to catch on Stateside!