An estimated 50,000 people helped bid farewell to the Fiesta Concert Series in Tanzania, which ended its annual summer tour this weekend in Dar es Salaam with a headlining performance by Lil’Kim.
The crowd in Saturday’s final concert was the largest ever in the concert series’ history and a great audience for the Zinduka! Malaria Haikubaliki campaign, which partnered with the annual music tour to spread the message of practicing malaria prevention to hundreds of thousands of Tanzanian youth. Since the start of the summer music tour, Zinduka! has been incorporated into concert performances, radio promotion and community visits by artists, helping popularize the campaign’s mission of ending malaria deaths in the country.
Although the summer concert series is over, the Zinduka! campaign will continue its mission of promoting malaria prevention and helping end malaria deaths in the country through upcoming fall programs, including the Kilimani Sesame book distribution.