25,000 children treated by the Best Fiends!
In October, Malaria No More announced a new partnership with mobile gaming developers Seriously, and their new hit game Best Fiends. A natural fit for each other thanks to the game’s handsome malaria-fighting mosquito Edward, we were amazed and encouraged by the outstanding levels of awareness and education sparked by MNM’s integration into the game - including record setting web traffic to MalariaNoMore.org and Edward’s online home.
Now that the game has really taken off, the Best Fiends are doing even more than spreading awareness about malaria - they are affecting real lives, and a lot of them! As part of the “Race Against Slime” promotion, five YouTube stars (including PewDiePie) raced to beat the most levels in a week – raising $25,000 that’s been donated to MNM on behalf of Seriously and the competitors. Through MNM’s Power of One campaign and partnership with Novartis, this donation will secure 25,000 malaria treatments for children in Africa, where 90% of malaria cases occur. That’s 25,000 kids out of the hospital and back in school!
We’d like to extend a huge thank you to Seriously and the Race Against Slime competitors (listed below), for their generous contribution to the fight against malaria. We are looking forward to a bright 2015, where we will continue to work together to make malaria the first disease beaten by mobile.
The participants of the Race Against Slime campaign were awarded a total of $50k in cash prizes, half of which was donated to Malaria No More, and half to the charity of their choice.
|Place||Competitor||Charity of Choice||Best Fiends Level|
|1st||CinnamonToastKen||Mattel Children’s Hospital||98|
|2nd||UberHaxorNova||A Precious Child||95|
|3rd||Kootra||Make a Wish||61|
|4th||Markiplier||Cincinnati Children’s Hospital||56|
More about the Best Fiends and Malaria No More: