70,000 children treated through Venmo!
Your friend just paid you to split a cab ride, and you just purchased a malaria treatment for a child in Africa. It’s that easy! Through mobile payments provider Venmo, people all over America have been donating to our Power of One platform as part of their everyday lives.
When we launched Power of One, we wanted to make it so effortless to treat a child for malaria that you could do it while going about your daily business. When we met Venmo, a mobile app that lets you easily pay your friends back for a beer or concert ticket and socialize it in your newsfeed, we not only realized that this was attainable, but that the platform’s socially engaged user base could create a massive impact.
As of today, Venmo donors have provided a whopping 70,000 malaria treatments to children in Zambia, a total of $35,000 in one-dollar treatments, which was matched with 35,000 treatments provided by our Power of One partner, Novartis.
Users were able to donate with just one tap on their phone while cashing out their Venmo balance to their bank account. Even cooler, they could donate through their newsfeed! Any time a payment was made to Malaria No More, the payment would appear in their friends’s newsfeed, along with a hyperlink to create a one-touch donation of their own. The result was a viral loop of donations, and Venmo users had tons of fun with all of the social features that came with it (see below).
We’d like to extend a huge thank you to Venmo for their innovative efforts to end malaria deaths, and to our treatment partner Novartis for matching the impact that was made. Through the help of our partners and supporters, we’re one step closer to finally making malaria no more!
Venmo users having fun while treating kids for malaria